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Jurassic Marketing’s Tricera-talks

Jurassic Marketing’s Tricera-talks

By: Justin Miller
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Summary

Marketing, entrepreneurship, and all things small business. Hosted by Justin MillerCopyright 2020-2025 All rights reserved. Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Ep. 97 How the Hometown Lawyer Won Small-Town Hearts with Daily Video
    May 5 2026

    Justin Miller and Kevin Walker talk with Josh Hodges of Kruger & Hodges about using daily local videos to build community trust and grow a law practice. They cover starting simply with a phone, scaling production, tying social content to offline media like billboards, recruiting benefits, and why authenticity and consistency matter more than immediate ROI.

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    27 mins
  • Ep. 96 EOS Unleashed: From Chaos to Clarity in 90 Days
    Apr 29 2026

    Justin Miller chats with EOS implementer Kristen Berry about how EOS brings clarity, accountability, and predictable growth to small businesses. They cover vision, traction, healthy teams, meeting rhythms, rocks (90-day priorities), and building an accountability chart.

    Kristen shares practical timelines for seeing results, common pitfalls, and how an outside facilitator helps teams implement EOS effectively.

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    28 mins
  • Ep. 95 Why Billboards Don't Win: The Referral Strategy That Does
    Apr 22 2026

    In this episode Justin Miller interviews personal injury attorney Zack Port about running and marketing a modern PI firm. Zack explains why his practice focuses on referral relationships (doctors, chiropractors, past clients, other attorneys) rather than billboards and heavy ad spending, and how direct mail and newsletters help nurture those connections.

    They also discuss building trust without face-to-face interactions, managing a remote team with daily rhythms, adopting EOS (Traction) to scale, and practical steps for handing off leadership hats as the firm grows.

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    24 mins
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