Jordan Rogers on Why RevOps Isn't IT Support for Sales
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Jordan Rogers on Why RevOps Isn't IT Support for Sales
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About this listen
Jordan Rogers is the Founding Partner at GTM Advisor Group. On this episode of the Go To Masters Show, he shares insights from 10+ years scaling RevOps functions across unicorns and PE-backed companies—including building Thumbtack's sales org from 4 reps using sticky notes to 90 reps with structured processes.
- Why data is just a byproduct of good process—without consistent process, everything downstream is made up or wrong
- The "scream test" for system cleanup: who will complain if you delete this field, record, or entire CRM?
- Why RevOps should build for the rep, not the board—because unhappy reps don't follow processes, which makes boards unhappy anyway
Connect with Jordan: LinkedIn
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