JD Miller on Aligning Sales & Marketing to Scale in High-Pressure GTM Plays
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JD Miller on Aligning Sales & Marketing to Scale in High-Pressure GTM Plays
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About this listen
In this week’s Back On T-R-A-C-K episode, we speak with JD Miller, Go-To-Market Consultant and best-selling author of “The CRO’s Guide to Winning in Private Equity”. He’s spent decades rebuilding revenue engines inside PE-backed and high-growth SaaS companies.
JD will break down:
How to build a unified “SMarketing” culture
What PE-backed companies get right (and wrong) about GTM
How to lead sales, marketing, and customer teams under one value-creation plan
The operational shifts that improve speed, clarity, and pipeline
If you’re building a revenue system that needs to scale inside pressure and complexity, this episode will give you a roadmap.
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