It’s Not About Tenure, It’s About Impact cover art

It’s Not About Tenure, It’s About Impact

It’s Not About Tenure, It’s About Impact

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NAWBO has always been powered by women who choose to show up—not just for themselves, but for future generations of women business owners.


In this episode, NAWBO National Board Member Janet Kendall White sits down with Judi Firestone-Roth, a NAWBO Lifetime Member of 40 years, to share exciting news and reflect on what lasting impact truly looks like.


Together, they announce the return of NAWBO’s Legacy Lifetime Membership, a prestigious, limited-time opportunity being offered for only the second time in NAWBO’s 50-year history.


Available to just 100 members, this membership honors those willing to stand with NAWBO at a pivotal moment—one where advocacy must turn into real access. It’s a powerful reminder that legacy isn’t about how long you’ve been involved, but about the impact you choose to make.


To learn more about Legacy Lifetime Membership: nawbo.org/membership/lifetime2026

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