In this episode of the No Footprints podcast, hosts Sheldon Young and Jason Moreau welcome Christina O'Keefe, the Regional Head of Sustainability for North America at Kerry. Christina shares her journey into sustainability, emphasizing the importance of integrating sustainable practices into business strategies. The conversation explores global collaboration in sustainability, the definition of sustainability at Kerry, and the challenges faced in the food industry. Christina highlights the significance of customer engagement and the role of the Kerry Health and Nutrition Institute in bridging the gap between science and practical application.

Chapters

00:00 Introduction to Sustainability Conversations

06:41 Guest Introduction: Christina O'Keefe

08:04 Christina's Journey to Sustainability

10:11 Global Collaboration in Sustainability

11:25 Defining Sustainability at Kerry

13:10 Christina's Role in Sustainability Leadership

19:34 Engaging Customers in Sustainability

22:54 Driving Internal Sustainability Initiatives

25:19 Sustainability as Competitive Advantage

26:37 Understanding Consumer Personas in Sustainability

27:45 The Cost of Sustainability: Bridging the Gap

31:08 Challenges in the Food Industry: Scale and Cost

34:34 The Role of the Kerry Health and Nutrition Institute

38:48 Advice for Early Career Sustainability Professionals

43:34 Progress Over Perfection in Sustainability Initiatives