Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth cover art

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

By: Courtney Elmer | PodLaunchHQ.com
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About this listen

This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.




Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).




So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.




Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.




Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning

© 2025 PodLaunch®
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Episodes
  • Fix My Pod | Is Your Audience Too Broad to Grow? Here's How to Tell
    Sep 3 2025

    You’ve niched down (at least, you think you have). You’ve defined your ideal listener, picked a category, maybe even reworked your show description and cover art (twice). But deep down, you’re wondering… have I niched down too far? Or not far enough?

    In this Fix My Pod session, I help Anthony uncover the subtle red flags that were keeping listeners from hitting play on his content, and show you how to spot (and fix) the same signs in your own podcast so it’s impossible for your dream listeners to scroll past.

    So if you’ve ever wondered whether your podcast is “specific enough” to stand out (and secretly worried that it’s not), hit play and let’s dive in.

    0:43 – 3 Telltale Signs Your Audience Is Too Broad to Grow

    2:51 – The #1 Reason Listeners Don’t Think Your Show Is for Them

    6:17 – The Secret to Making Your Show Feel Like It’s Made for Your Dream Listeners

    11:02 – How to Nail Your Niche WITHOUT Limiting Your Reach (or Boxing Yourself In)

    16:48 – How to Make Your Podcast Impossible to Scroll Past

    Other Episodes You’ll Love:

    • Why Your Podcast Isn’t Getting Found (and How to Fix It)
    • The Dark Side of Video Podcasting (And Why Many Podcasters Regret It)

    → This episode was recorded on the Deity VO-7U

    Support the show

    Liked this episode? Share it with a fellow podcaster!

    Love this show? Say thanks by leaving a positive review.

    Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.

    Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year

    Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast.

    Connect with Courtney: Linked In | Instagram | PodLaunch HQ


    ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

    Show More Show Less
    26 mins
  • Q + A | How Do You Make Listeners Care About Non-Trendy Topics?
    Aug 27 2025

    Hot topics get clicks. But what about the episodes you want to record, even if they’re not “trendy” or SEO-friendly? It's a smart question, and it begs an even bigger one: how do you make every episode sound like a must-listen so listeners can’t help but hit play, no matter what you’re talking about?

    In this episode, I’m answering both and showing you how to strike the right balance between trending topics and thought leadership content that sets your show apart—and how to package those less “obvious” topics so listeners instantly see why those episodes are worth their time, too.

    I’m breaking it all down in a simple framework you can steal right now so you can create a podcast you’re genuinely proud of (and never bored recording). So if you want every episode to earn its spot in your feed and get more listeners hitting play—hot topic or not—hit play and let’s dive in.

    2:15 – Why Listeners Often Skip the Episodes You Care About Most

    5:42 – How to Turn “Non-Trendy” Topics Into Must-Listen Episodes

    7:58 – The Brain Cues that Drive Listeners to Hit Play

    9:10 – The 3-Part Content Formula That Attracts Clicks and Builds Authority

    13:48 – Why This Episode Mix Builds Loyalty and Long-Term Podcast Growth


    Other Episodes You’ll Love:

    • 3 Ways to Hook Your Listener Before They Ever Hit Play



    → This episode was recorded on the Deity VO-7U

    Support the show

    Liked this episode? Share it with a fellow podcaster!

    Love this show? Say thanks by leaving a positive review.

    Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.

    Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year

    Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast.

    Connect with Courtney: Linked In | Instagram | PodLaunch HQ


    ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

    Show More Show Less
    16 mins
  • The One Thing Every Podcast Needs to Make New Listeners Hit Play | Kristi Mayfield
    Aug 20 2025

    Think your podcast doesn’t need to solve a problem? In this episode, fellow podcast host and wine educator Kristi Mayfield shares how uncovering the problems her listeners cared about turned her “just for fun” show into a Top 100 podcast that’s now positioned to drive real revenue—and how you can do the same.

    We’re breaking down how to find the problems your show solves, why they don’t have to be deep or life-changing to hook listeners, and why this one thing matters more than your audio quality, episode length, or even your guest lineup.

    So if you want your podcast to stop being an expensive hobby and start positioning you for paid speaking gigs, clients, and revenue, hit play and let’s dive in.

    0:45 – How to Stop New Listeners from Scrolling Past Your Show

    2:08 – What “Solving a Problem” Means for Every Podcast (Yes, Even Entertainment and Community-Based Shows)

    4:46 – The Fastest Way to Find the Problems That'll Make Your Listeners Hit Play

    10:33 – Why Solving Small, Relatable Struggles Makes Your Podcast Instantly Addictive

    15:00 – How to Frame Problems So Listeners Feel Seen (and Stick Around)

    20:06 – How Clarifying Listener Problems Helped Kristi’s Podcast Break the Top 15

    Episode Links:

    • Check out Kristi’s podcast: Everyday Sommelier
    • Connect with Kristi: Website | LinkedIn


    Other Episodes You’ll Love:

    • The Secret to a Podcast People Can’t Stop Talking About



    → This episode was recorded on the Deity VO-7U

    Support the show

    Liked this episode? Share it with a fellow podcaster!

    Love this show? Say thanks by leaving a positive review.

    Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.

    Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year

    Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast.

    Connect with Courtney: Linked In | Instagram | PodLaunch HQ


    ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

    Show More Show Less
    24 mins
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