In The Dirt with ASOTU cover art

In The Dirt with ASOTU

In The Dirt with ASOTU

By: More Than Cars Media Network
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In this dynamic and impromptu podcast, the ASOTU street team brings you real-world, real-time interviews and intel while on location with Dealers and Industry Leaders across the U.S. Meet the Automotive movers and shakers you’ve seen on the screen and some you’ve never heard of before as we have candid conversations around some of the biggest challenges in automotive. When team ASOTU is on the ground, you’re right there with us. In the Dirt with ASOTU is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.comMore Than Cars Media Network Economics Leadership Management & Leadership
Episodes
  • Sold the House, Started the Mission: Betting It All on Fixed Ops
    Jun 16 2025

    In this energizing episode of ASOTU Unscripted, host Errol Bomar sits down with Kyle Newsom, founder of Vasperio, to explore his transformational journey from technician to Fixed Ops leader, to bold entrepreneur. Kyle shares how his early days working in a family-run business shaped his strong work ethic, and how meeting his wife eventually became the catalyst for a life-changing move and career evolution. Their shared decision to sell everything—including their home—and go “all-in” on launching a people-first training company exemplifies a powerful commitment to values and vision.STAY CONNECTED WITH ASOTU:Sign up for the ASOTU Daily Push Back email at https://www.asotu.com/Watch the docu-series “More Than Cars” at https://www.morethancars.tvFollow us on Instagram at / asotu_morethancars Join the community on LinkedIn at / asotu TIME STAMPS: 0:00 Intro0:31 Born into business: Kyle's multi-industry childhood1:50 From Ford tech to Fixed Ops leadership3:01 Realizing the power of investing in people4:07 Starting Vasperio: Selling everything for a purpose5:43 Kind leadership vs. nice leadership explained7:19 From reactive chaos to proactive systems9:20 The value of practicing with your team, not customers---------------------------------------------------------------------------------------------------------------What is the difference between kind and nice leadership in the automotive industry?How did Kyle Newsome build Vasperio by going all-in with his family?Why are proactive systems essential in fixed operations?How can dealerships use training to reduce customer-facing errors?What are the benefits of setting clear standards for automotive teams?How can leadership coaching transform dealership service departments?What does "embrace kindness, ignite greatness" mean in business culture?

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    11 mins
  • Helping Is the New Selling for Car Dealers | Alan Krutsch of Clairvoy
    Jun 13 2025

    In this heartfelt and engaging episode of Unscripted, host Erroll Bomar sits down with Allan Krutsch Director of Enterprise CDP at Claravoy, to explore his unexpected journey into the automotive industry and the surprising personal story that fuels his passion. Allan shares how he transitioned from luxury women’s fashion sales in Sardinia to car sales in the U.S. after an abrupt job loss—an unplanned pivot that turned into a fulfilling 25-year career. What begins as a professional conversation quickly transforms into a touching narrative about his daughter, who also stumbled into car sales and quickly rose through the ranks to become a top performer and sales manager—all within three years.STAY CONNECTED WITH ASOTU:Sign up for the ASOTU Daily Push Back email at https://www.asotu.com/Watch the docu-series “More Than Cars” at https://www.morethancars.tvFollow us on Instagram at https://www.instagram.com/asotu_morethancars/Join the community on LinkedIn at https://www.linkedin.com/company/asotu/ TIME STAMPS: 0:00 Intro: Sardinia, style, and a surprise career pivot1:59 Losing a job led to a lifelong automotive journey4:30 The power of employee satisfaction over customer metrics5:59 His daughter’s unexpected rise in the car business8:44 From aesthetician to top 10% car salesperson12:00 Humility and beginner’s mind fuel growth13:56 Data unlocks cost-effective, meaningful customer experiences15:26 “Helping is the new selling” becomes the ultimate takeaway----------------------------------------------------------------------------------------------------------------------How can first-party data improve car dealership marketing?What is the impact of employee satisfaction on CSI in auto sales?How did Allan Crutch’s daughter succeed in car sales with no experience?What is “helping is the new selling” in modern automotive retail?What career growth opportunities exist in the car business?How can humility fuel success in automotive careers?What role does beginner’s mind play in dealership leadership?#lovepeoplemorethancars #morethancars #asotu #automotive #autoretail #autoindustry #cardealers #carsales #carculture

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    17 mins
  • Behind the Scenes of this Student Run Auto Show with Noah Koss, Colin Kubik, and Zak McLeod
    Oct 22 2024
    Send us a text The Northwood University International Auto Show is the LARGEST student run outdoor auto show in North America. Student volunteers are elected to positions of responsibility to make this show exceptional. These three Northwood students share first hand how they step up to the plate, take on responsibility, and create a successful show together. Special thanks to Colin Kubik, Noah Koss, and Zak McLeod for sharing their passion with us! Check out other content in the ASOTU-ver...
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    19 mins

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