Viral Animal Trends - The Business of Being a Pet Celebrity cover art

Viral Animal Trends - The Business of Being a Pet Celebrity

Viral Animal Trends - The Business of Being a Pet Celebrity

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Juniper Snout examines the pet influencer economy through Nala, a shelter cat turned Instagram phenomenon with 4.5 million followers. Drawing on research showing pets outperform human influencers in advertising trustworthiness, this episode explores the ethical complexities of animal fame, humanization of pets, and what happens when animals become brands in a multi-billion-dollar industry.

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This content was created in partnership and with the help of Artificial Intelligence AI
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