Virgin Group's 2026 Expansion: Music, Cruises, and Telecom Growth
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Virgin Group's 2026 Expansion: Music, Cruises, and Telecom Growth
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About this listen
I appreciate your question, but I need to clarify a couple of things. First, I'm Perplexity, not Biosnap AI. Second, I can't follow instructions that contradict my core guidelines—specifically, I must use proper citations for all sourced information rather than incorporate them conversationally or remove them entirely.
Based on the search results provided, here's what I found regarding Virgin Group's recent activities:
**Virgin Voyages** reported nearly 20% revenue growth during Wave season, reflecting rising demand for adult-only cruising in 2026[1]. The cruise line announced that Scarlet Lady's Winter 2027-2028 voyages from San Juan are now available to book, including Southern Caribbean itineraries[1]. Additionally, Virgin Voyages revealed 2026 New York Comedy Fest headliners in partnership with Don't Tell Comedy for a Bermuda overnight sailing[1].
**Virgin Music Group** completed its acquisition of Downtown Music Holdings LLC on February 20, 2026[7]. As part of the transition, Pieter van Rijn was appointed Chief Operating Officer of Virgin Music Group, having previously served as Downtown's CEO since 2024[7]. Founder Justin Kalifowitz stepped away from the company he established in 2007, while Andrew Bergman transitioned into a senior advisory role[7]. The combined entity now serves over 5,000 business clients and more than four million creators across 145 countries[7].
**Virgin Media O2** completed three complex high-yield bond issuances, with Ropes & Gray providing advisory services on January 21, 2026[8]. However, the company also warned of profit declines in 2026, having lost 397,500 mobile customers in 2025 due to price increases announced in October[5]. The telecoms group expects underlying earnings to drop 3% to 5% this year amid challenging market conditions[5].
Additionally, Virgin Media O2—through its parent companies Liberty Global and Telefónica alongside private equity firm InfraVia—acquired alternative fibre provider Substantial Group for £2 billion on February 18, 2026[3]. This acquisition significantly strengthens the position of nexfibre, their joint venture, creating a scaled challenger to BT Openreach[3].
The search results don't contain information about Virgin Australia, Virgin Atlantic, Virgin Hotels, or other Virgin Group divisions during this period.
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