In this episode of The Underlayer, host David Young sits down with LinkedIn strategist and writer Allison Ditmer to explore the quiet pull for something more, and what happens when successful careers stop matching who we’re becoming.

Allison shares her journey from behind-the-scenes corporate marketer to visible creator and business owner, unpacking the emotional signals that pushed her toward reinvention. Together, David and Allison examine how identity shifts, fear, and misalignment often surface long before people make a career change, and why so many high performers ignore those signals for years.

This episode explores: What to do about that persistent whisper for “more.”

If you’re a mid-career professional or solopreneur navigating uncertainty, visibility, or the discomfort of putting yourself out there, this conversation will help you rethink branding, content, and career growth, not as tactics, but as expressions of alignment.

Topics covered:

• The emotional signs it’s time for a career shift
• Leaving corporate and the identity shock that follows
• Building a clear, credible personal brand on LinkedIn
• Why emotional connection matters more than clever content
• Writing in public as a path to authority and trust
• Newsletters as a long-term relationship-building tool
• The realities of solopreneurship: decision fatigue, sales discomfort, and resilience
• Why many service professionals eventually move toward scalable creator models

This episode is an invitation to listen more closely to what your discomfort is telling you, and to build a career, brand, and body of work that actually fits the season you’re in.

Allison's LinkedIn: https://www.linkedin.com/in/allisonditmer/

Allison's Website: allisonditmer.com

The Underlayer YouTube Channel: www.youtube.com/@the_under_layer

The Underlayer Podcast Website: https://www.theunderlayerpodcast.com/

David's LinkedIn: https://www.linkedin.com/in/david-young-mba-indy/