AI’s Toll Booth And The Future Of Medical Marketing
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About this listen
We argue that AI-driven assistants are becoming the new gatekeepers for healthcare discovery, shifting power from SEO to authentic thought leadership. We share practical steps for physicians and device brands to build trust in public, drive real attribution, and form partnerships that convert.
• AI toll booth replacing traditional SEO
• case for physician thought leadership and personal brands
• three content pillars for clinicians to start
• real-world attribution and halo effect
• consumer shift from trade shows to social proof
• partnerships and the pickleball niche strategy
• simple calls to action that convert
• avoiding bot farms and staying authentic
DM us or message us, and we can definitely kind of point you in the right direction on how that may look or how that works