#32 | Why You Shouldn't Promote On Multiple Social Media Marketing Platforms (Podcasting Growth Tips)
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About this listen
Trying to grow your B2B podcast by posting everywhere on social media marketing platforms—but seeing little to no podcast growth?
This episode breaks down why the “be everywhere” advice is one of the most damaging strategies for independent B2B podcasters. If you don’t have a massive team or unlimited budget, spreading yourself across multiple platforms leads to diluted effort, unfocused content, and stalled momentum.
In this episode, you’ll learn:
- Why social media marketing across too many platforms kills B2B podcast growth instead of accelerating it
- The hidden cost of split focus and why most B2B audiences live on one or two platforms—not all of them
- A one-platform strategy that actually works for B2B podcasts, even without a big team or paid ads
If you want clearer focus, stronger engagement, and sustainable podcast growth for your B2B podcast, this episode will show you why doing less—but doing it deliberately—is the fastest way forward.
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This business podcast helps b2b founders, consultants, service providers, agency owners, saas founders, fractional CMOs, marketing leaders, and b2b leaders overcome low engagement, poor discoverability, no ROI, lack of leads, podcast plateau, podcast stagnation, bad positioning, no visibility, no conversion, inconsistent results, slow growth, and referral dependence by diving deep into podcast strategy, podcast marketing, podcast SEO, content marketing, inbound marketing, outbound, b2b marketing, demand generation, account based marketing, lead generation, pipeline generation, sales enablement, growth strategy, content repurposing, content strategy, and brand positioning, while offering insights on how to generate leads, scale authority, get clients, book calls, convert listeners, build trust, grow audience, increase downloads, rank higher, increase visibility, monetize podcast, systemize growth, grow faster, and ultimately create a predictable pipeline through expert positioning, thought leadership, industry authority, and strategic SEO for sustainable business growth and b2b growth.