🎧 IP Management Voice - Your Podcast on the World of IP and IP Management cover art

🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

By: IPBA® Connect | Turning IP expert knowledge into visible impact
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About this listen

 Welcome to your podcast all about Intellectual Property (IP) Management and our next big AI experiment. In a world where ideas and innovation can make the difference between success and failure, effective management of intellectual property is critical. We’re excited to announce that IP Management Voice now features two distinct series to cater to your diverse needs: 🔵IP Expert Series 🟢Personal Growth Series 📌 Why IP Management? Intellectual property includes patents, trademarks, copyrights and trade secrets - all valuable resources for companies wishing to protect and maximise their innovation. Strategic IP management helps make the most of these resources, minimise risk and create new revenue streams. At the same time, managing IP effectively also contributes to personal growth: it sharpens strategic thinking, enhances communication skills, and empowers professionals to take a more active role in shaping innovation success. 📌 What can you expect from our podcast? 1. expert knowledge: We present knowledge from the leading minds in todays knowledge economy and IP management. We talk about all types of IP and it is always about the economic impact of IP. 2. hot topics: Keep up to date with the latest developments in IP management. We discuss current trends and technologies that are changing the way organisations protect their IP. 3. practical tips: Learn practical approaches to improving your own IP management. From identifying new IP opportunities to legal protection, we offer valuable day-to-day tips. 4. case studies: Hear inspiring stories from organisations that have achieved competitive advantage through effective IP management. These case studies show how a strategic focus on IP contributes to business success. 5. personal growth Strengthen your personal growth as an IP professional by sharpening your positioning, building client trust, and turning expertise into real business opportunities. 📌 Why should you listen? n today’s knowledge-based economy, the strategic use of intellectual property is key—not only for protecting innovation, but also for enabling professional and business growth. IP Management Voice is for decision-makers, IP professionals, and anyone interested in how IP drives success in a competitive, innovation-driven world. We don’t just explain how to manage IP—we show how to use it to shape business strategy, build credibility, and grow as a professional. Whether you’re part of a small start-up or a large organisation, you’ll gain valuable insights to unlock the full potential of your IP—and of yourself. 📌 Stay tuned for exciting episodes packed with knowledge and inspiration! Economics
Episodes
  • #7 International Business Development for Law Firms

    #7 International Business Development for Law Firms
    Jan 9 2026
    This episode outlines a systematic approach to international business development for law firms, specifically focusing on IP practices. It argues that successful cross-border business development requires a shift from sporadic networking to a disciplined, evidence-based operating model that includes clear positioning, consistent content delivery, and ongoing measurement. A central theme is the importance of platform cooperation with entities like IPBA Connect and the IP Business Academy, which can accelerate traction by providing editorial quality assurance, structured distribution across various channels, and access to curated audiences. The episode details core principles such as signature positioning, cadence and consistency, and using proof assets to build trust internationally, while also providing practical checklists and contrasting best practices with common pitfalls like inconsistency and topic sprawl. Ultimately, it presents a blueprint for firms to achieve high-quality, measurable visibility that converts into qualified conversations across multiple jurisdictions.
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    16 mins
  • #66 Mastering Global Markets

    #66 Mastering Global Markets
    Dec 19 2025
    International market entry requires more than commercial readiness. Legal systems, enforcement mechanisms, and cultural differences fundamentally affect how intellectual property can be protected and leveraged abroad. Companies that treat IP as an afterthought often face loss of exclusivity, blocked trademarks, or limited enforcement options once they enter foreign markets. This contribution outlines how IP strategy should be integrated into market entry planning from the outset. It highlights typical challenges when expanding internationally and explains how companies can structure their IP decisions to support sustainable growth across jurisdictions.
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    17 mins
  • #6 Referral Marketing for IP Experts [2/2]

    #6 Referral Marketing for IP Experts [2/2]
    Dec 3 2025
    The episode provides an extensive white paper on systematising referral marketing specifically for IP experts, acknowledging that while referrals are the most trusted route to new engagements in the field, they are often unsystematised. It asserts that due to the IP context, which includes confidentiality, conflict checks, and the need for proven expertise, reputation forms in closed circles where precision beats reach. The episode outlines core principles, such as being referable, not merely visible, and ensuring proof precedes advocacy, by engineering three levers: clear positioning, consistent proof assets, and structured relationship rituals. Finally, it presents the IP Subject Matter Expert Model as an operating system to build a credibility stack that makes expertise easy and safe for advocates to recommend, while offering practical steps and a checklist for implementation, focusing on measuring metrics like referral velocity and conversion rates.
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    8 mins
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