From early morning setups to the final touches on the big day, I spend this episode reflecting on the dedication and personalised service that sets April & Fritz apart in the floral industry. This has been inspired by an experience that I had at a client’s wedding recently. I got speaking to this fabulous woman who introduced herself as one of the MCs for the night, who was also related to the couple. After I explained that I was the florist and spoke about everything that I had done for the couple, she said “I have never met a florist like you”. And in that moment, I was really surprised, and it led me down a path of really digging into why she may have complimented me and my service in this way. I wanted to share my insights with you.

What we cover in this episode:

• Building meaningful connections with clients and the joy of going above and beyond to make their special day truly memorable.
• The journey that I take with a couple, from the initial inquiry to the final wedding day setup, and why I think this approach stands out in the industry.
• The value of building relationships with my clients beyond just the flowers.
• Why I am so dedicated to ensuring every detail is perfect on the wedding day, even beyond my floral duties.

Let’s make your events truly special, one conversation at a time.

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Enquire for your next event here.

Connect with Bree on Instagram: @aprilandfritz

Check out our website: https://www.aprilandfritz.com.au/

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