In this episode of Called to Action, we're diving deep into the future of content and SEO!

Is your content strategy ready for 2025? 🤔 Our hosts Janet Mesh and Tucker Delaney-Winn sit down with Senior Content Manager, Emily Desrosiers. Together they explore the evolving landscape of content marketing and SEO, including how to navigate potential organic search traffic loss due to AI overviews and Search Generative Experience (SGE), referencing research and studies by Search Engine Journal, WyzOwl, and Frontiers in Psychology.

They'll reveal how to adjust your content strategy in the age of AI, emphasizing the importance of diversification to stay visible and reach your audience. Plus, discover why investing in video is crucial and how to integrate it effectively across your content and channels.

Finally, learn why truly understanding your audience is more critical than ever to ensure you're creating valuable and relevant content that resonates. Don't miss these valuable insights – take action to adapt your content strategy for the future!

Want to learn how to build a killer video marketing strategy? Check out episode 3 of Called to Action!

–

💬 Connect with us on social media:

➡️ Website: https://www.aimtal.com/

➡️ LinkedIn: https://www.linkedin.com/company/11839247/

➡️ Instagram: https://www.instagram.com/aimtal_co/

➡️ Blog: https://www.aimtal.com/blog