How to Increase Bookings, Boost Visibility and Stand Out in Tourism: Your Top Questions Answered
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About this listen
In this episode, I’m taking you behind the scenes of the questions I’m asked most by tourism operators, the real, everyday challenges that shape your bookings, your visibility and your growth.
From low-season dips to the pressure of OTAs, pricing decisions and knowing where to show up online, I’m unpacking the patterns I see across boutique stays, tours, retreats and attractions right across Australia.
This is the practical, grounded guidance that actually helps operators get seen, stay relevant and build demand all year round.If you’re building a tourism brand with heart, intention and ambition, this episode will give you the clarity and confidence to move forward.
If you’re ready to move from invisible to irresistible, sign-up to your FREE TRIAL of the world’s-first growth ecosystem, Elevate Tourism, available for a limited time. www.elevatetourism.com
If you’re ready to get support from the marketers that know tourism, reach out to Elysha on our website www.elymarketing.com.au
00:00 Introduction: The Importance of Visibility
00:24 Welcome to Marketing Made Iconic
01:04 Question 1: Tackling Low Season Challenges
03:41 Question 2: Boosting Bookings and User Experience
08:12 Question 3: Choosing the Right Marketing Channels
13:07 Question 4: Effective Giveaways
16:25 Question 5: Competing with OTAs
18:59 Question 6: Raising Prices Strategically
20:59 Question 7: Quick Marketing Wins
22:17 Question 8: Standing Out in a Crowded Market
24:59 Conclusion: Wrapping Up the Q&A
Follow Elysha
Connect with Elysha:
LinkedIn: https://www.linkedin.com/in/elysha-stephens/
Website: https://elymarketing.com.au/