In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I sit down with women's wellness coach and nutritionist Louise O’Brien, founder of Badass Coaching, to talk about how birthworkers and busy women can build strength, boost energy, and care for their bodies—without burning out.

With over 17 years’ experience in coaching women, Louise shares her personal journey from competitive boxing to running a female-only gym, and now coaching women worldwide through her online platform. Her approach blends fitness, mindset, and real-life strategies to help women prioritise their wellbeing—even when life is full on.

Together, we explore:

• The real reasons birthworkers struggle to prioritise their health
• Why strength and mobility are essential for longevity, especially for women over 30
• How mindset is the missing piece in most health and fitness plans
• Sustainable health strategies for mums, doulas, and perinatal professionals
• The truth about six-week challenges, restrictive diets, and burnout culture
• Small daily wins and the “big rocks” planning method that keeps you sane

Whether you’re a doula on call, a lactation consultant juggling clients, or a tired mama trying to show up for both your business and yourself—this episode will help you rethink self-care, motivation, and what it means to be strong in body and mind.

🔗 Connect with Louise O’Brien
Instagram: @louise_badasscoaching
Email: badasscoachinginfo@gmail.com

👋 Join the conversation on Instagram:
@preg_and_postnatal_collective

The Birth Biz Breakthrough Live Experience is back after 2 years!

This FREE 2-day mindset + strategy training is designed for birth and postpartum workers — doulas, IBCLCs, antenatal teachers, hypnobirthing instructors and more — who are ready to move from:
❌ Overwhelmed + stuck
✅ To clarity, confidence, and consistent clients

Across two transformational days, you’ll discover:

• The mindset shifts you need to grow a sustainable business
• How to reframe your money stories so charging feels ethical + aligned
• Why messaging matters more than “just posting” — and how to get it right
• My proven NEST framework for business growth
• How to create your own Birth Biz Success Plan so you know exactly what to do next

📅 7th & 8th October 2025
📍 Free & online — join from anywhere

🎁 Bonus: Show up and do the work and you’ll be in with a chance to win a full scholarship place in The NEST Programme, my 6-month business accelerator for birthworkers.

👉 Save your free seat here: https://yourbirthbiz.com/breakthrough-event