How to Automate Your Digital Product Sales and Make Money While You Sleep cover art

How to Automate Your Digital Product Sales and Make Money While You Sleep

How to Automate Your Digital Product Sales and Make Money While You Sleep

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Start selling digital products and services with MiloTree for FREE! If you're an online coach, course creator, or digital product seller, you've probably experienced this: You're working 35-45 hours a week managing sales, manually sending products, and personally following up with every customer. You're making some money, but you're completely burnt out. Sound familiar? In my newest episode, I shared the exact automation strategy that helped our MiloTree customer Ava transform her business. She went from making $1,800 a month while working 45 hours a week to earning over $11,000 a month working just 9 hours a week. The secret? She automated three key parts of her sales process using MiloTree. And in this post, I'm going to show you exactly what she automated and how you can set up the same system to sell digital products on autopilot. Show Notes: MiloTree Free PlanMailerLite (recommended email service provider)Goldmine Product AI PromptJoin The Blogger Genius NewsletterBecome a Blogger Genius Facebook Group Subscribe to the Blogger Genius Podcast: iTunesYouTubeSpotify The Problem: Manual Sales Are Killing Your Business Growth Here's what's happening to most digital product creators. You've built amazing products—courses, coaching packages, memberships, digital downloads. You're getting some sales, but you're stuck in a manual sales cycle that looks like this: Someone downloads your freebie → You manually add them to your email list → You manually send follow-up emails → You manually process orders → You manually deliver products → Repeat. This manual process has three major problems: Time Drain: You're spending hours every week on tasks that could be automatedRevenue Cap: You can only make as much money as the hours you can physically workBurnout Risk: Eventually, managing everything manually becomes unsustainable The good news? You can automate your entire sales process so your business runs without you working harder—you just work smarter. The Solution: Three Types of Sales Automation That Actually Work There are three powerful ways to automate your digital product sales: tripwires, order bumps and upsells, and email sequences. Let me break down each one and show you exactly how they work together to create a sales system that runs on autopilot. 1. Tripwires: Turn Freebie Seekers Into Buyers Instantly A tripwire is a low-cost product (usually $7-$27) that you offer immediately after someone opts in to get your free lead magnet. Here's how it works: Someone sees your content on social media → They click to download your free cheat sheet → They enter their email on your opt-in page → They land on the thank you page → Right there, they see an offer for your complete toolkit for just $17 → They click, they buy → MiloTree delivers the product automatically. You do nothing. It all happens automatically. The beauty of tripwires is that they convert freebie seekers into paying customers right away. Once someone has bought from you once, they're 9 times more likely to buy from you again. 2. Order Bumps and Upsells: Increase Average Order Value Without More Traffic Here's where things get really powerful. Someone's already buying your $47 course. At checkout, you offer a $12 complimentary workbook with one simple checkbox. They tick the box—boom, they've added it to their order. After they complete the purchase, they land on your thank you page. Now you offer them your $97 "done-for-you" premium version. With another click, they've purchased that as well. You just turned a $47 sale into a $156 sale without getting a single additional customer. Order bumps and upsells can increase your revenue by 30-50% without any additional marketing. You're simply maximizing the value of customers you're already getting. 3. Email Sequences: Build Relationships and Sell While You Sleep This is the foundation that makes everything else work. An email sequence is a series of automated emails you set up once that go out to new subscribers automatically. One of our MiloTree customers, Amanda, set up her main email sequence six months ago. That one sequence generates over $1,500 a month for her business, and she hasn't touched those emails since she initially created them. Here's what a good email automation does: Builds Relationships: Your subscribers get to know, like, and trust you through consistent communicationDelivers Value: You're providing helpful content that solves their problemsSells Naturally: You're making offers that feel like helpful solutions, not pushy sales pitches Email is one of the best channels for sales. For every $1 you spend on email marketing, you typically make about $36 in return. That's a 3,600% ROI. Why You Can't Do Email Marketing Through Gmail (And What You Need Instead) Here's something crucial to understand: You cannot do email marketing through Gmail, Yahoo, or any regular email account. You need what's called an email service provider ...
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