How to 2.5x Your Sales in a Down Market: $8M to $20M in 2025 cover art

How to 2.5x Your Sales in a Down Market: $8M to $20M in 2025

How to 2.5x Your Sales in a Down Market: $8M to $20M in 2025

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 What if the secret to your real estate breakthrough isn't a better market... but a better mindset? In this episode of the Real Estate Excellence Podcast, Tracy Hayes welcomes Kaitlin Chernyshov. Kaitin shares how she went from uncertainty and switching seven brokerages to becoming one of Northeast Florida's top-producing agents. Despite working in what headlines call the worst real estate market in recent years, she has already closed over 40 homes and is tracking more than 20 million in sales for 2025. Kaitlin unpacks the mindset shift that sparked her explosive growth, her transition from buyer-heavy business to dominating listings, and the creative open house tactics that actually work. She also talks about starting her team at United Real Estate, hiring the right support, and building a business fueled almost entirely by referrals. Whether you're new to real estate or stuck in a rut, Kaitlin's story will show you what's possible when purpose meets strategy. Looking to reignite your real estate momentum? Follow Kaitlin Chernyshov on Instagram and TikTok. Then hit subscribe to the podcast for more proven growth strategies from real agents winning in today's market. Highlights: 00:00 – 08:25 Finding Direction in Real Estate Kaitlin introduces her seven-year journeySwitching brokerages seven timesWhy she finally found her home at UnitedLaunching Market Makers teamHow she tripled her business in one year 08:26 – 17:03 Creating Open House Magic How she transitioned from 90 percent buyers to 70 percent listingsUsing open houses as conversion toolsThe Santa and Grinch event that led to a closingTurning a no-show open house into a double dealFrom open house guest to future team member 17:04 – 25:45 Scaling with Structure and Support Starting her own team within UnitedLeading agents while maintaining productionHiring a transaction coordinator and social media helpShifting from solo hustling to systemized growthBuilding referrals from past clients 25:46 – 34:12 What Buyers and Sellers Need to Hear in 2025 Why waiting for rates might be a mistakeHer own buying experience during high interestAdvice for buyers on timing and equityLocal market resilience in JacksonvilleSt. Johns County as a top family relocation spot 34:13 – 48:18 Mastering the Listing Side of Real Estate Overcoming seller hesitation with proof and dataTurning expired listings around in under 30 daysSmart staging on a budgetHow she communicates tough feedback to sellersUnderstanding what buyers want today 48:19 – 1:08:43 Mindset, Teams and Market Predictions When Kaitlin stopped stressing over her next dealPre-listing inspections and preventing deal falloutWhat she looks for in a brokerageThe social side of real estate successWhy 2025 may shift from buyer to seller's market Quotes: "I treat every closing like it's my own and that's what makes the difference" – Kaitlin Chernyshov "When I stopped obsessing about where the next deal was coming from it all started to flow" – Kaitlin Chernyshov "People say open houses don't work I've sold over ten from them" – Kaitlin Chernyshov "You can be successful anywhere but the right environment accelerates everything" – Kaitlin Chernyshov To contact Kaitlin Chernyshov, learn more about her business, and make her a part of your network, make sure to follow her on her Website, Instagram, Facebook, and LinkedIn. Connect with Kaitlin Chernyshov! Website: https://kaitlinchernyshov.com Instagram: https://www.instagram.com/kaitlinchernyshovrealestate Facebook: https://www.facebook.com/share/15jC681zA3/ LinkedIn: https://www.linkedin.com/me?trk=p_mwlite_me_notifications-secondary_nav Connect with me! Website: toprealtorjacksonville.com Website: toprealtorstaugustine.com SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best. #RealEstateExcellence #KaitlinChernyshov #RealEstatePodcast #ListingAgentTips #RealtorSuccess #MarketMakers #JacksonvilleRealEstate #StJohnsCountyHomes #WomenInRealEstate #RealEstateLeadership #RealtorLife #RealEstateStrategy #HomeSellingTips #ReferralBusiness #TopProducer #OpenHouseSuccess #RealEstateMarketing #NortheastFloridaHomes #RealEstateTeam #MindsetShift
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