Rob Christenson is the CEO and Co-Founder of oPRO AI, an AI startup that uses machine learning techniques to enable complex manufacturing operations to achieve higher optima — higher yields, lower energy use, reduced emissions, safer and stabilized operations.

Rob has had success in founding companies, going from $0 to one exit at about $100 million a year. He was the SVP of PROS, a leading AI pricing company that he worked on for 14 Years, taking it public.

Join host Alex Shartsis in this episode as Rob shares the journey of Opro AI, from its origins in the oil and gas industry to becoming a leader in industrial automation. He discusses Opro's playbook for tailoring AI solutions to specific industrial needs, emphasizing scalability and consistency. Rob also talks about the importance of strategic planning, building credibility, and ensuring value for customers in the rapidly evolving field of Industrial AI.

Show Notes:

0:00 Introduction

4:22 Origin of Opro AI

8:19 Opro's Industrial AI Playbook

10:49 Expanding Customer Base

12:35 Fundraising for Team Growth

18:45 Scaling Value in Large Markets

22:44 Organizational Growth Strategies

25:42 Indicators for Industry Focus

31:01 Selling Large-Scale Projects

36:56 Evolution of Pilot Programs

47:10 Opro's Vision: AI for Efficiency

Guest: Rob Christenson (linkedin.com/in/rob-christenson-009a463)

Host: Alex Shartsis (linkedin.com/in/shartsis)

Audio Engineer & Video Editor - James Fixx (fixxmusic.com)

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