How subs and ads are transforming the New York Times cover art

How subs and ads are transforming the New York Times

How subs and ads are transforming the New York Times

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 Tusar Barik, a veteran of Silicon Valley via LinkedIn, joined the New York Times as SVP of marketing at the start of 2025 - a year in which the publisher has seen remarkable growth and profit amid turbulent times for publishers. Barik joins us to tell us how the Gray Lady is continuing to innovate at the spearhead of publishing.

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