How Would You Beat Healthcare Using Jobs-to-be-Done? cover art

How Would You Beat Healthcare Using Jobs-to-be-Done?

How Would You Beat Healthcare Using Jobs-to-be-Done?

Listen for free

View show details

About this listen

How would you beat your competitors in healthcare markets? Healthcare is obviously a huge domain, it is a meaningful percentage of GDP. So if you were going to innovate in healthcare to create equity value, how would you do it? How can Jobs-to-be-Done help your product marketing and sales teams create equity value faster? And with less risk in a market domain? Let's find out some possibilities in our podcast.

✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jobs-to-be-done-white-paper

Key moments from today's topic on how you would beat Healthcare:

00:00 How can Jobs-to-be-Done help your product marketing and sales teams create equity value faster and with less risk?
02:37 What is the difference between job beneficiaries, executors, and job executors in the CRM market?
10:14 How do you segment your customer base?
15:20 Which customer do you run your segmentation on?
21:01 Why it’s so valuable to drive equity value in healthcare markets
23:57 How do you identify the people who are struggling the most?
29: 34 Apple Watch is a great example of a non-traditional competitor

✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jobs-to-be-done-white-paper

Learn more about JTBD: https://www.thrv.com/jobs-to-be-done
Youtube: youtube.com/channel/UCEKeVWAeyQeMPzq9HfbUa5w
Linkedin: https://www.linkedin.com/company/thrv-com/
Twitter: https://twitter.com/thrvapp
Follow Jay Haynes on Linkedin: https://www.linkedin.com/in/jayhaynes/
Follow Jared Ranere on Linkedin: https://www.linkedin.com/in/jaredranere/

No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.