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How To Grow A B2B Podcast: SEO, Content Marketing & Lead Generation Strategies For More Sales

How To Grow A B2B Podcast: SEO, Content Marketing & Lead Generation Strategies For More Sales

By: Get More Listeners
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Is your B2B podcast stuck with low downloads and zero leads — even though you’re doing everything “right”? How to Grow a B2B Podcast helps founders, consultants, and marketing leaders turn their shows from invisible brand expenses into inbound lead engines. You’ll discover: Why your podcast isn’t converting — and the foundational fixes that actually drive pipeline. How to rank on Apple & Spotify for search terms your ideal clients are actively looking for. The secrets to using a podcast to go from “unknown” to “industry authority” that most business owners miss (and stay invisible forever). Every Monday, Wednesday, and Friday, you'll get short, sharp solo episodes (5–15 mins) with no fluff; just proven frameworks and tactical insights that help B2B podcasters grow smarter, faster and more profitably. Start with Episode #2 | 7 Reasons Your B2B Podcast Isn't Generating Inbound Leads (That No One's Talking About). This podcast is brought to you by GetMoreListeners.com.Copyright 2026 Get More Listeners Economics Marketing Marketing & Sales Politics & Government
Episodes
  • #33 | Top 5 Lessons Learned From B2B Podcasts Getting 10,000 Monthly Downloads (Podcasting Growth, Marketing & Monetization Tips)
    Jan 12 2026

    You want your B2B podcast to hit 10,000 monthly downloads — but what are successful shows doing differently?

    Most B2B podcasters assume growth comes from playing it safe, staying consistent, and waiting for momentum to kick in. But after analyzing podcasts generating 10,000 to 300,000+ monthly podcast downloads, a very different pattern emerges.

    In this episode, we break down the real drivers of B2B podcast growth, including why safe positioning stalls traction, how studying competitors accelerates improvement, and why email is the missing link between podcast downloads and podcast monetization.

    By listening, you’ll learn how to:

    1. Experiment strategically with your B2B podcast so your positioning and targeting actually attract the right buyers
    2. Turn podcast downloads into revenue by moving listeners into an owned email ecosystem
    3. Build momentum that compounds by staying consistent without burning out or losing output

    If your podcast feels like a lot of effort with unclear ROI, this episode will help you refocus on what actually moves the needle for B2B podcast growth and monetization.

    New episodes every Monday, Wednesday & Friday.

    More From Get More Listeners:

    Click here and grab your free podcast audit.  It's completely customized to you and your show.

    Or visit: https://getmorelisteners.com/b2baudit

    View client results & case studies

    Contact: admin@getmorelisteners.com


    This business podcast helps b2b founders, consultants, service providers, agency owners, saas founders, fractional CMOs, marketing leaders, and b2b leaders overcome low engagement, poor discoverability, no ROI, lack of leads, podcast plateau, podcast stagnation, bad positioning, no visibility, no conversion, inconsistent results, slow growth, and referral dependence by diving deep into podcast strategy, podcast marketing, podcast SEO, content marketing, inbound marketing, outbound, b2b marketing, demand generation, account based marketing, lead generation, pipeline generation, sales enablement, growth strategy, content repurposing, content strategy, and brand positioning, while offering insights on how to generate leads, scale authority, get clients, book calls, convert listeners, build trust, grow audience, increase downloads, rank higher, increase visibility, monetize podcast, systemize growth, grow faster, and ultimately create a predictable pipeline through expert positioning, thought leadership, industry authority, and strategic SEO for sustainable business growth and b2b growth.

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    14 mins
  • #32 | Why You Shouldn't Promote On Multiple Social Media Marketing Platforms (Podcasting Growth Tips)
    Jan 9 2026

    Trying to grow your B2B podcast by posting everywhere on social media marketing platforms—but seeing little to no podcast growth?

    This episode breaks down why the “be everywhere” advice is one of the most damaging strategies for independent B2B podcasters. If you don’t have a massive team or unlimited budget, spreading yourself across multiple platforms leads to diluted effort, unfocused content, and stalled momentum.

    In this episode, you’ll learn:

    1. Why social media marketing across too many platforms kills B2B podcast growth instead of accelerating it
    2. The hidden cost of split focus and why most B2B audiences live on one or two platforms—not all of them
    3. A one-platform strategy that actually works for B2B podcasts, even without a big team or paid ads

    If you want clearer focus, stronger engagement, and sustainable podcast growth for your B2B podcast, this episode will show you why doing less—but doing it deliberately—is the fastest way forward.

    New episodes every Monday, Wednesday & Friday.

    More From Get More Listeners:

    Click here and grab your free podcast audit.  It's completely customized to you and your show.

    Or visit: https://getmorelisteners.com/b2baudit

    View client results & case studies

    Contact: admin@getmorelisteners.com


    This business podcast helps b2b founders, consultants, service providers, agency owners, saas founders, fractional CMOs, marketing leaders, and b2b leaders overcome low engagement, poor discoverability, no ROI, lack of leads, podcast plateau, podcast stagnation, bad positioning, no visibility, no conversion, inconsistent results, slow growth, and referral dependence by diving deep into podcast strategy, podcast marketing, podcast SEO, content marketing, inbound marketing, outbound, b2b marketing, demand generation, account based marketing, lead generation, pipeline generation, sales enablement, growth strategy, content repurposing, content strategy, and brand positioning, while offering insights on how to generate leads, scale authority, get clients, book calls, convert listeners, build trust, grow audience, increase downloads, rank higher, increase visibility, monetize podcast, systemize growth, grow faster, and ultimately create a predictable pipeline through expert positioning, thought leadership, industry authority, and strategic SEO for sustainable business growth and b2b growth.

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    9 mins
  • #31 | Exposing Podcast SEO Myths You Have To Avoid If You Want Faster Growth In 2026 - B2B SEO Marketing Strategies
    Jan 7 2026

    Are podcast SEO myths quietly stopping your podcast growth for 2026 before it even starts?

    If you’re a B2B podcaster trying to rank higher on Apple Podcasts and Spotify but still not seeing meaningful growth, chances are you’ve been following SEO advice that simply doesn’t apply to podcast platforms. In this episode, we break down the most common podcast SEO myths holding B2B podcasters back—and explain what actually drives rankings and visibility inside Apple and Spotify.

    You’ll learn why blogs and Google SEO won’t move the needle for your show, how podcast SEO can be simplified into a clear framework, and why keywords alone won’t help you stay ranked without strong engagement and visibility.

    In this episode, you’ll learn:

    1. Why podcast SEO myths around blogs and websites are limiting podcast growth for 2026
    2. The four-part podcast SEO framework that drives discoverability, clicks, and retention
    3. Why Apple & Spotify prioritize engagement over keyword stuffing—and how to use that to your advantage

    If you want sustainable podcast growth for 2026 and beyond, this episode will give you a clear, no-BS framework for ranking higher on Apple and Spotify without wasting time on outdated SEO tactics.

    New episodes every Monday, Wednesday & Friday.

    More From Get More Listeners:

    Click here and grab your free podcast audit.  It's completely customized to you and your show.

    Or visit: https://getmorelisteners.com/b2baudit

    View client results & case studies

    Contact: admin@getmorelisteners.com


    This business podcast helps b2b founders, consultants, service providers, agency owners, saas founders, fractional CMOs, marketing leaders, and b2b leaders overcome low engagement, poor discoverability, no ROI, lack of leads, podcast plateau, podcast stagnation, bad positioning, no visibility, no conversion, inconsistent results, slow growth, and referral dependence by diving deep into podcast strategy, podcast marketing, podcast SEO, content marketing, inbound marketing, outbound, b2b marketing, demand generation, account based marketing, lead generation, pipeline generation, sales enablement, growth strategy, content repurposing, content strategy, and brand positioning, while offering insights on how to generate leads, scale authority, get clients, book calls, convert listeners, build trust, grow audience, increase downloads, rank higher, increase visibility, monetize podcast, systemize growth, grow faster, and ultimately create a predictable pipeline through expert positioning, thought leadership, industry authority, and strategic SEO for sustainable business growth and b2b growth.

    Show More Show Less
    11 mins
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