Had an incredible conversation with Raymond Sam, founder of multiple bootstrapped SaaS businesses including Banter, 30 Characters, and his B2B demand generation consulting firm.

Let's Connect:

• Raymond's Linkedin: https://www.linkedin.com/in/raymondsam/

• Ali's Linkedin: https://www.linkedin.com/in/a1abbas/

In this episode of Agency Park, Raymond shares:

- Why he decided to bet on himself and leave VC-backed startups

- How he grew his consulting business from a single cold LinkedIn outreach

- His approach to building SaaS products while consulting full-time

- Why staying solo and small gave him the flexibility to launch multiple ventures

- The challenges of hiring a technical co-founder and scaling products

- Lessons from building Banter for Slack and pivoting pricing models

- How he built 30 Characters, an AI Google Ads copy generation tool, and scaled it to 100+ customers in months

- Tips for agency owners looking to launch software products on the side

- The importance of patience, iteration, and validating before scaling

If you’re a consultant, agency owner, or entrepreneur looking to build software products, bootstrap a business, or pivot your career, this episode is packed with tactical insights and honest reflections.

💡 Watch the full 22-minute interview to learn:

- Building SaaS without a technical background

- Product validation strategies

- Pricing mistakes and lessons

- How to find your first customers for consulting or SaaS

- Why staying helpful and providing value always wins in the long run

👉 Apply to join my Slack group for consultants and agency owners here: https://forms.gle/zrZvhspfZyrCodJN7

✅ Don’t forget to like, comment, and subscribe for more Agency Park interviews with founders and operators who are building their dreams.

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