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How Publishing a Book Can Transform Your Life and Business

How Publishing a Book Can Transform Your Life and Business

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In this enlightening episode of The Coaching Edge Podcast, hosts Dr. Steve Jeffs and Erwin de Grave sit down with publishing veteran Karen Strauss, founder of Hybrid Global Publishing. With decades of experience in traditional and independent publishing, Karen shares how writing a book can be one of the most powerful tools for amplifying your voice, building credibility, and creating lasting impact.


Karen recounts her personal journey from the traditional publishing giants to launching her own company with a mission to help underrepresented voices be heard. She emphasizes that a book is more than a product—it's a platform that provides gravitas, visibility, and opportunity, especially for coaches, entrepreneurs, and thought leaders.


Listeners will gain practical insight into the three publishing paths—traditional, self-publishing, and hybrid—and learn what happens after the manuscript is complete. Karen also breaks down how to build a book launch team, why purpose must drive your writing, and the critical role marketing plays in a book’s success. The discussion even touches on AI’s role in the publishing process and the surprising resilience of print books in the digital age.


Whether you're contemplating your first book or want to improve your publishing strategy, this episode delivers essential wisdom, clarity, and inspiration.


Watch the full episode here: https://thecoachingedgepodcast.com/how-publishing-a-book-can-transform-your-life-and-business/

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