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How One Female Entrepreneur Built a Community Through Authentic Marketing

How One Female Entrepreneur Built a Community Through Authentic Marketing

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What happens when your side hustle turns into a thriving, community-driven brand? In this week’s episode of Make It You, Tannya sits down with Mackenzie Betonte, founder of The Social Chain, to talk about how she built a successful jewelry business grounded in authenticity, purpose, and connection.

Here’s what you’ll hear:

  • How Mackenzie turned her IVF journey into a business that empowers women.
  • Why building with heart creates stronger client connections.
  • The secret to authentic marketing — no website, no ads, just real relationships.
  • How motherhood reshaped her perspective on balance, business, and self.
  • Why saying “no” is the boundary every entrepreneur needs.

Whether you’re growing a brand, leading a team, or just craving a little inspiration to show up more authentically, this conversation will remind you that success doesn’t have to mean doing it all, just doing it your way.

👉 Tune in now and get inspired to build your business — and your style — with heart.

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