How Nostalgia Bait Is Taking Your Money
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How Nostalgia Bait Is Taking Your Money
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About this listen
Yearning for a simpler time has never been more on trend…and the marketing world knows it. “Nostalgia bait” is all around us and is used as a tool to get you spending.
We break down the concept of nostalgia, how these feelings can influence your shopping and how to reconnect with your childhood without breaking the bank!
🧾 LINKS & RECEIPTS
Australians Could Transition To A 4-Day Work Week – Secret Melbourne
People Are Finally Getting Sick Of Nostalgia In TV and Movies - VICE
Nostalgia Marketing – Spiralytics
How Nostalgia Affects the Younger Consumer – Data from Statista and Forbes
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🎙️CREDITS
Hosts: Sally McMullen & Alex Hourigan
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