How Humor Disarms Construction's Hardest Conversations with Matt Graves
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How Humor Disarms Construction's Hardest Conversations with Matt Graves
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About this listen
Construction doesn’t struggle because we lack expertise. It struggles because we lack safe ways to talk about the things we all know are broken. Labor shortages. Bad drawings. Buzzwords pretending to be strategy. Tools that promise transformation but deliver yet another login and another workflow no one asked for.
Everyone sees it. Few say it. And even fewer say it in a way that doesn’t instantly raise defenses.
That’s why some of the most meaningful progress in our industry doesn’t start with a white paper, a dashboard or a keynote deck. It starts with a laugh. Not because the problems are funny, but because laughter lowers the guard just enough for honesty to sneak in.
That’s exactly why my first conversation on TheEngiNerdLife podcast had to be with Matt Graves, the mind behind Construction Yeti. Matt’s superpower isn’t memes. It’s what happens after the meme does its job.