How Curators & Artists Are Supported In The Digital Age, with Evelina Gorbačova, Head of Digital Development at FOLLOW.ART

FOLLOW.ART is a platform working to reshape how artists and curators connect in the digital age - You should listen in if you are interested in working at the intersection of art and technology, working at a startup compared to more traditional roles in either tech or the art world, or you are an artist and/or curator wanting to find digital career support online.

We talk about the exclusions that curators and artists face in existing digital ecosystems - how they're often left out or underserved by platforms that weren't built with their needs in mind - and how FOLLOW.ART is trying to address those gaps. I ask her about the Nexus Card, a digital identity format that the team describes as "the heart of FOLLOW.ART," and why they chose to build this rather than just another social media profile or portfolio site. We discuss the technical challenges of combining physical art world interactions with digital infrastructure, how the team thinks about balancing accessibility with building a sustainable business, and so much more.

Thank you Evelīna for coming on the podcast and FOLLOW.ART for the partnership!

You can follow FOLLOW.ART on Instagram here: https://www.instagram.com/followart.world/

You can check out FOLLOW.ART’s website here: https://follow.art/

ℹ️ #paidpartnership with Follow.Art

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ABOUT THE HOST:

I am an Austrian-American art historian, curator, and writer. I obtained my BA in History of Art at University College London and my MA in Arts Administration and Cultural Policy at Goldsmiths, University of London. My specializations are in contemporary art and the contemporary art market along with accessibility, engagement, and the demystification of the professional art sector.

SOCIALS:

Instagram⁠ @alexandrasteinacker https://www.instagram.com/alexandrasteinacker

and LinkedIn at ⁠Alexandra Steinacker-Clark⁠ https://www.linkedin.com/in/alexandra-steinacker/

This episode is produced at Synergy https://synergy.tech/the-clubhouse/the-podcast-studio/

COVER ART: Lisa Schrofner a.k.a Liser⁠ ⁠⁠https://www.liser-art.com/ and Luca Laurence https://www.graffitikunst.at/

Research and Creative Assistant: Iris Epstein