How AI Agents Will Decide Your Brand's Fate cover art

How AI Agents Will Decide Your Brand's Fate

How AI Agents Will Decide Your Brand's Fate

Listen for free

View show details

About this listen

In this episode, host Mark Fidelman is joined by Jon Mest from ChatRank to discuss how brands can prepare for the fast-approaching era of AI-driven discovery and agentic systems. The conversation covers:

  • The evolution of brand discoverability, with a look ahead to how AI language models and agents will change how consumers find and interact with businesses.
  • The concept, benefits, and future of AI-only websites, and how they differ from traditional, human-oriented sites.
  • Why structured, well-tagged product information and content is critical for visibility within AI systems.
  • The growing importance of authentic social proof—such as customer reviews, forums, and third-party ratings—to boost a brand's credibility with AI agents.
  • How brands can leverage video, podcasts, and other multimedia content to increase discoverability and connect with both AI systems and human audiences.
  • Actionable strategies for preparing your brand for AI-driven search, including building a strong presence on platforms like YouTube, Reddit, and industry-specific review sites.
  • Insights into how brands can stand out with unique, novel information and real customer feedback as competition increases with the proliferation of AI tools.
  • ChatRank's role in helping businesses audit, track, and optimize their brand presence for AI discoverability, including both self-serve software and managed services.

Key Takeaways:

  • Start exploring AI-only websites tailored for agentic interactions.
  • Make your product information highly structured and accessible to AI.
  • Develop a comprehensive strategy to build authentic social proof.
  • Invest in video, podcasts, and other easily digestible content formats.

Learn how to get your brand ready for the new world of agentic discovery with practical advice from www.ChatRank.ai , and visit chatrank.ai for more information.

Follow the host mark @markfidelman

Get Mark's book at www.agentized.com

No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.