SEO expert Peter Kalanda breaks down how small businesses can capture World Cup 2026 traffic before global fans land in U.S. cities. He shares tactical SEO moves, Google optimization strategies, and AI insights that local brands can implement immediately. This episode matters because early adopters in host cities like Los Angeles will earn massive visibility and revenue as billions tune in and millions travel for FIFA 2026.

Guest Site: https://siteauditnow.com

Host City Hustle: https://hostcityhustle.com

IG: @hostcityhustle https://www.instagram.com/hostcityhustle/

Business Planner: https://hostcityhustle.com/ai-planner

Who referred you? https://www.honeybook.com/widget/plan_to_podcast_278832/cf_id/691bfd475fffb60035917a7a

00:00 — Peter Kalanda joins Host City Hustle

02:30 — From immigrant roots to leading a digital agency

04:10 — Scaling a company from $300K to $3M using SEO fundamentals

05:55 — World Cup 2026 impact and why small businesses must prepare now

07:40 — Google My Business tactics for host cities

09:20 — Keywords, hashtags, and social strategy differences

11:00 — How long SEO really takes and where quick wins appear

13:15 — Why waiting until spring is too late for World Cup optimization

15:00 — AI’s real role in SEO and why businesses still need experts

18:45 — World Cup partnerships, local collaborations, and city opportunities

Host City Hustle: https://hostcityhustle.com

IG: @hostcityhustle

Custom GPT: https://hostcityhustle.com/ai-planner

Referral: https://www.honeybook.com/widget/plan_to_podcast_278832/cf_id/691bfd475fffb60035917a7a

HOSTS

Aharon Goins — https://www.linkedin.com/in/aharon-goins/

DaniMarie Perkins — https://www.linkedin.com/in/itisidanimarie/

SPONSORS

Prosperity Abundance — prosperity-abundance.com

Black Box — intro.blackboxfranchising.com/danielleperkins

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World Cup SEO | Los Angeles business marketing | FIFA 2026 strategy