In this episode of The History of Wrap, I sit down with Chris Ulmer of Crystal Coast Graphics to talk about his evolution from running a small local sign shop to becoming a full-service custom graphics powerhouse on the East Coast. Chris shares how his team built a reputation for quality and creativity while navigating the challenges of scaling, hiring, and staying ahead of industry trends. He opens up about the lessons learned from early struggles, the importance of finding the right people, and how leadership and culture shape long-term success.

We dive into topics like branding, diversification, and why investing in both people and process is key to growth. Chris also discusses his approach to large-scale projects, his perspective on certifications and craftsmanship, and what it really means to build a lasting business in the wrap world. It’s an inspiring and honest conversation about resilience, innovation, and the balance between creativity and consistency.

Chris Ulmer (Guest): IG @crystalcoastgraphics

BIG THANKS to WrapFam Unleashed and The Wrap Institute for their continued support.

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Brice Shepherd (Host)

• Partner: The Wrap Institute
• Podcast Website: historyofwrap.com
• IG: @historyofwrap
• YouTube: youtube.com/@historyofwrap
• Brice's Shop: Big Sticker
• Merch: WrapTees.com

Use code BRICE15 for 15% OFF your subscription to The Wrap Institute
https://www.wrapinstitute.com

Brice shares exciting news about a new partnership with The Wrap Institute. Brice opens up about the decision-making process, the benefits of this collaboration, and what it means for the future of the podcast. Listeners will get a sneak peek into upcoming episodes, featuring insightful conversations with industry heavyweights. Brice also discusses the shift to bi-weekly releases and the exclusive content available through The Wrap Institute. Join the community, share your feedback, and be part of this exciting journey. Don't miss out on the opportunity to learn and grow with us!

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Brice Shepherd (Host)

• Partner: The Wrap Institute
• Podcast Website: historyofwrap.com
• IG: @historyofwrap
• YouTube: youtube.com/@historyofwrap
• Brice's Shop: Big Sticker
• Merch: WrapTees.com

In this episode of The History of Wrap, I’m joined by Krystal Mizewski — installer, trainer, wrap world road warrior, and the energetic force behind Candy Wraps in Orlando, Florida. Krystal shares stories from the field, including the importance of airtight approvals and print proofs, along with insights from big-brand commercial work and large-scale textured-wall installs. We dive into her passion for certifications, her experience teaching with ORAFOL/KPMF, and how industry connections and showing up to events have shaped her career.

Krystal also offers a real perspective on being a woman in a heavily male-dominated space — not as a drawback, but as a door-opener when paired with grit, skill, and follow-through. From SEMA Dream Team installs to traveling the country for training and major projects like LEGO® and bank rollouts, she has built a reputation based on hustle, capability, and showing up even when it isn’t easy. Her story is equal parts inspiring, practical, and full of that after-hours wrap-fam energy we all love.

Krystal Mizewski (Guest): IG @candywrapsllc

BIG THANKS to WrapFam Unleashed for the continued support and sponsorship. - thewrapfam.com

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Brice Shepherd (Host)

• Partner: The Wrap Institute
• Podcast Website: historyofwrap.com
• IG: @historyofwrap
• YouTube: youtube.com/@historyofwrap
• Brice's Shop: Big Sticker
• Merch: WrapTees.com