Heather Steinberg: How Cannabis Changed Her Life & A Patient Advocate’s Journey to Empower Others
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About this listen
In this moving episode of The Women in CannaBusiness Podcast, we sit down with Heather Steinberg, Patient Care Specialist at Jewish Sauce Boss, to talk about resilience, healing, and the power of cannabis to transform lives.
With over 15 years in healthcare and a lifelong passion for helping others, Heather shares her powerful journey — from navigating chronic pain and multiple surgeries to discovering cannabis as a life-changing alternative to traditional medicine. As someone who cannot take NSAIDs or Tylenol, Heather’s personal experience as a medical marijuana patient opened the door to a new career in patient advocacy and education.
Now, through her work at Jewish Sauce Boss, Heather helps patients across Pennsylvania and New Jersey access their medical cards and find the relief they deserve. Her story is one of strength, purpose, and compassion — a reminder that breaking the stigma starts with one honest conversation at a time.
Show Notes & Chapters00:00 — Introduction to Heather Steinberg 01:30 — From Healthcare to Cannabis: How Heather’s Medical Journey Began 03:40 — Living with Chronic Pain, Weight Loss Surgery & Knee Replacements 05:30 — Getting Her Med Card and Discovering Cannabis as Medicine 07:30 — From Social User to Medical Advocate 09:00 — How Cannabis Filled the Gaps in Traditional Healthcare 10:30 — Understanding the Endocannabinoid System 11:00 — Joining Jewish Sauce Boss and Finding Her Purpose 14:00 — The Evolution from Brand Ambassador to Patient Care Specialist 17:00 — Helping Patients Navigate Medical Cards & Strain Education 18:30 — Women’s Health, Endometriosis, and Finding Relief with Cannabis 20:00 — How Cannabis Changed Heather’s Life — and Her Relationships 23:00 — Breaking the Stigma & Sharing Her Story Online 30:30 — Advice for Women Entering the Cannabis Industry 33:00 — Trusting Your Journey and Knowing When You’re Ready 35:00 — Breaking the Stigma: Why She Calls It “Weed” 36:00 — What It Means to Be a Woman in Cannabis 38:00 — Finding Support and Belonging in a Male-Dominated Industry 40:00 — A Day in the Life: Helping Patients Access Relief 45:00 — Finding Balance, Car Culture & Self-Care 47:00 — Who Inspires Heather & What Fuels Her Work in Cannabis
About Heather SteinbergWith over 15 years in healthcare, Heather Steinberg has dedicated her life to helping others, from navigating complex insurance systems to guiding patients through the medical cannabis process. As a Patient Care Specialist for Jewish Sauce Boss, she helps patients in Pennsylvania and New Jersey access their medical cards, understand strains, and find alternative wellness options. A patient herself, Heather brings empathy and firsthand experience to every interaction, advocating for natural healing and reducing stigma around cannabis use.
Follow Heather on Instagram: @jsb_heather420 Learn more about Jewish Sauce Boss: @officialjewishsauceboss
Season 4 Gold SponsorThis episode is brought to you by our Season 4 Gold Sponsor, Lucky Elk Hemp. Lucky Elk Hemp cultivates small-batch, craft-grown hemp products from the Pacific Northwest created with care, intention, and integrity. Visit luckyelk.com and use WiCB15 for 15% off your order at checkout.
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