HealthSeeker Sparks - New Subscription Models for the Fitness Industry
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HealthSeeker Sparks - New Subscription Models for the Fitness Industry
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About this listen
In this Sparks episode, Guy and Dean discuss innovative approaches to membership models in the fitness industry.
The conversation centers around adding a new layer to traditional membership structures by including 'HealthSeekers' individuals who infrequently visit gyms but are interested in maintaining their health through periodic check-ins and coaching. They also touch on the role of innovation and data collection in fostering a more inclusive and resilient fitness business.
Tune in for insights, myth-busting, and practical tips on expanding your business's reach and impact.
00:00 Introduction to Health Seeker Sparks00:50 Understanding Health Seekers02:19 Membership Models and Innovations04:17 Building a Stronger Business Foundation06:21 The Importance of Innovation and Growth12:58 Concluding Thoughts and Call to Action