Have Agencies Become Too Subservient To Their Clients? cover art

Have Agencies Become Too Subservient To Their Clients?

Have Agencies Become Too Subservient To Their Clients?

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Summary

Access to employee salaries, review of profits, constant pitching, threats to lose an account, looking down on agency staff... There is a long list of realities that seem to have placed agencies at the bottom of the marketing food chain. And in the process, have we lost what made our voices heard?
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