Happy holiday season to everyone.

One thing I’d like you to focus on or understand is how important it is to share greetings to your customers, your fans, your visitors, etc. Wish them Merry Christmas. Wish them Happy New Year. Wish them Happy Valentine Day. Wish them happy Mother’s Day. Wish them Happy Independence Day. And so on.

Do it through your social media. Do it through your website.

As you’ll notice in the graphic below, 7 of the top pages on my website during the week of Christmas 2025 were pages where I share holiday greetings with my website visitors, newsletter subscribers, and social media followers. Over the years, I’ve sent many such greetings. And, as it happens, those greetings send me more visitors year after year — visitors who want to share greetings via their various social media profiles.

You can do the same. You can even repost the graphics I’ve shared over the years, and even brand them as your own. What are you waiting for?

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Testimonials as Songs - Gospel Version: https://bookmarketing.substack.com/p/testimonials-as-songs-gospel-version

Living for the Real with Derek Hunter: https://bookmarketing.substack.com/p/living-for-the-real-with-derek-hunter

Find a Way Home, Country Music Version: https://bookmarketing.substack.com/p/find-a-way-home-country-music-version

Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.