HUB 482: AUTHOR PANEL - Sophie Lechner and Stacey Larsen cover art

HUB 482: AUTHOR PANEL - Sophie Lechner and Stacey Larsen

HUB 482: AUTHOR PANEL - Sophie Lechner and Stacey Larsen

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 What doors could open if you launched your book with a strategy, not just a release date? Today’s panelists are two entrepreneurs who didn’t just publish a book—they launched it with intention. Each followed my launch strategies to build a launch team filled with likely prospects and referral partners, host a high-impact launch event, and turn their book into a business asset. The results speak for themselves: each author received between 71 and 77 Amazon reviews. Nearly every reader left not just a star rating but a written review. This level of engagement sets a book up for long-term discoverability and gives the author more credibility. If you’re wondering what your book could do for your brand—let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. It’s my pleasure to introduce you to two of my clients. In this conversation, they’ll share what worked, what surprised them, and how following my launch strategy opened doors in their business. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader,” exploring innovative leadership approaches. It emphasizes the importance of adaptability and self-discovery in fostering effective leadership practices and navigating complex organizational landscapes. Please join me in welcoming Sophie and Stacey. In this episode, we discuss the following: 🟠 Launching for Results, Not Regret: Why having a real strategy (beyond a release date) leads to more reviews, organic reach, and tangible ROI for your business book. 🟠 Building a Launch Team That Sells: Step-by-step tactics to gather a launch team filled with ideal clients and referral partners—and how to guide them to share, review, and advocate for your message. 🟠 Crafting Models That Drive Connection: How both guests distilled years of hands-on experience into memorable, actionable frameworks that help readers and set the stage for business growth. 🟠 From Book to Business Offer: Real-life examples of how a thoughtfully launched book can become the springboard for new programs, offers, and client engagement—plus how to foster long-term discoverability and turn a first book into many. Links for Sophie Lechner LinkedIn www.themagnetmodel.com “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Links for Stacey Larsen LinkedIn www.authenticedge.com “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader” Other Resources Learn more about Simon Bowen. Listen to my episode with Dorie Clark. Listen to my episode with Michael Roderick. Listen to my episode with Bobbie Carlton. Michael Roderick’s G.A.T.E. community Dorie Clark’s Recognized Expert community Bobbi Carlton’s Innovation Women community Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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