In this episode of 'Get Enabled Digitally,' co-hosted by Anthony Perl, Jim Barker from Cooperative Computing explores the challenges businesses face with their CRM systems and the key practices successful organizations employ.
The discussion delves into the evolution of CRM technology, from the Yellow Pages era to AI-powered solutions, and offers insights into selecting, implementing, and maximizing the use of CRM systems. Key themes include the importance of choosing the right CRM, the role of data entry and usage, and the need for stakeholder involvement in the process.
Real-world examples highlight the transformative potential of CRM systems in enhancing client relationships and business efficiency.
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Connect with Jim on LinkedIn: https://www.linkedin.com/in/jimbarker22/
Visit his website: https://www.cooperativecomputing.com/
#digitaltransformation #digitaltechnology #CRM #CRMTechnology #podcastshow