Front Office U welcomes Justyn Carlson!

Justyn joins the show to talk about carving out a career in sports sales by betting on yourself, building real relationships, and getting comfortable being uncomfortable. Now leading a team of eight Account Executives at Nashville Superspeedway, Justyn focuses on filling grandstands and driving B2B revenue at one of the premier venues in motorsports.

He shares how hands-on experiences in summer leagues, athletics operations, and concessions helped open doors. Justyn also reflects on taking a leap by moving when opportunities near home didn’t pan out, the impact of mentors, and why staying connected with former clients and peers matters more than ever.

Connect with Justyn on LinkedIn.

Front Office U welcomes Dalton Phillips of the A’s Las Vegas Ballpark and Legends Global!

Dalton joins the show to talk about building a career in sports through relationships, consistency, and a long-term mindset. Today, Dalton works as an Account Executive with the A’s Las Vegas Ballpark and Legends Global, focusing on sales and creating memorable experiences through live events. He shares how sales builds critical life skills like communication and confidence, why reaching out to people before you need something matters, and living by the philosophy of “dig the well before you need the water.”

Connect with Dalton on LinkedIn

Front Office U welcomes Clayton Grandquist of the Iowa Cubs!

Clayton joins us to talk about building a career in sports and why mindset matters just as much as skill set. Growing up in Des Moines surrounded by baseball, hockey, and family ties to the Iowa Cubs, his path into sports was shaped early.

Today, Clayton oversees all aspects of ticketing for the Iowa Cubs—from systems and online purchasing to box office operations, reporting, and working closely with ownership, management, and the CFO. He also leads and develops the ticket sales staff through weekly 1-on-1s, coaching, and strategic sales campaigns in a fast-paced, results-driven environment.

A must-listen for anyone interested in ticket sales, leadership, or breaking into the business side of sports.

Connect with Clayton on LinkedIn
Email: claytong@iowacubs.com