In this episode of the Shine Bright Academy podcast, We welcome Polly Lavarello, a business mentor, evergreen marketing expert, and growth strategist, who shares her remarkable journey of resilience and determination.

After significant life changes, including a divorce and moving back to the UK with two young children, Polly established her own marketing agency and coaching business.

Specialising in Facebook ads and combining mindset work with effective marketing strategies, she has empowered countless women entrepreneurs.

Polly discusses the importance of mindset, overcoming obstacles, leveraging social media, and the significance of establishing a profitable niche.

Engaging and insightful, this episode is filled with valuable advice and personal anecdotes that can inspire aspiring entrepreneurs to achieve their business goals.

00:00 Introduction to Shine Bright Academy Podcast

00:10 Polly’s Inspirational Journey

02:17 Overcoming Adversity and Building a Business

04:26 Accidental Entrepreneur: From Parenting Magazine to Marketing Agency

07:15 The Importance of Mindset in Achieving Success

10:35 Focusing on Women Entrepreneurs

12:52 Advice for Aspiring Entrepreneurs

16:50 Identifying a Profitable Niche

19:37 Balancing Personal Passion and Business Needs

22:09 Rediscovering My True Calling

22:50 Balancing Profitability and Passion

23:46 Consistency in Marketing Strategies

23:59 Leveraging Social Media Effectively

26:01 Navigating Obstacles and Setbacks

32:17 Balancing Business Success and Personal Freedom

35:48 Parting Advice for Aspiring Entrepreneurs

37:43 Missed Opportunities in Business

Connect with Polly:

Website: https://pollylavarello.com/

Instagram: https://www.instagram.com/pollylavarello/

Listen to her podcast: https://open.spotify.com/show/6CzOHhMgiJgYolJkkdsdtG?si=c3abc1f7fe5045cf

Connect with Elodie:

info@theshinebrightacademy.com

www.theshinebrightacademy.com

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