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Finding the Audience

Finding the Audience

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On this episode of Building Wonderland, the team begins acquiring new content. Along they way they encounter some confusion: what shows fit the brand? With the help of Shira Lazar, Mychal learns the importance of identifying and audience and making clear brand guidelines.

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.