Epsiode 2: Matthew Horkey ... Bringing Fun Back to Wine (2,000+ Videos Later) cover art

Epsiode 2: Matthew Horkey ... Bringing Fun Back to Wine (2,000+ Videos Later)

Epsiode 2: Matthew Horkey ... Bringing Fun Back to Wine (2,000+ Videos Later)

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Matt Horkey has uploaded over 2,000 videos to YouTube since 2015, building his brand into one of the most respectedwine channels on the platform. His tagline: "Bringing FUN back to the world of wine."

In this conversation, we talk about what it takes to build a wine YouTube channel, why lesser-known regions are more approachable than the classics, and what the traditional wine world still gets wrong.

If wine content can be fun, maybe wine can be too.

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.