Episode 636 IronRadio - Guest Andrew Heffernan Topic Writing for the General Population cover art

Episode 636 IronRadio - Guest Andrew Heffernan Topic Writing for the General Population

Episode 636 IronRadio - Guest Andrew Heffernan Topic Writing for the General Population

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 After the usual health science news, Dr. Nelson heads-up a chat with writer, editor, and trainer Andrew Heffernan. Everyone discusses health-fitness-nutrition journalism in the lay press. The talk ranges from click-bait to balancing business realities with evidence-based educational content. Warning - Phil is salty about this stuff, although Lonnie's sunshine-and-rainbows perspective provides some balance. Mike and Andrew, meanwhile, manage to keep the topic on the rails. Come on in!

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