Episode 493: Two Messages
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Episode 493: Two Messages
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About this listen
David and Hannah break down the marketing strategy behind The Mandalorian and Grogu, comparing the unexpected Super Bowl spot with the more traditional trailer that followed. They discuss why Lucasfilm chose a nostalgic ad instead of a plot‑heavy preview and whether this was a smart strategy for Star Wars' return to the big screen.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.