Episode 43: The Art of Sway + Maverick Mindshare: Keep, Kill, Evolve: An Influencer Marketing Game cover art

Episode 43: The Art of Sway + Maverick Mindshare: Keep, Kill, Evolve: An Influencer Marketing Game

Episode 43: The Art of Sway + Maverick Mindshare: Keep, Kill, Evolve: An Influencer Marketing Game

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 In this engaging conversation, Danielle and Casey explore the evolution of influencer marketing, the impact of AI on podcasting, and the nostalgic reflection on past marketing strategies. They discuss the decline of Twitter parties, the rise of affiliate marketing, and the nuances of influencer relationships, including crisis communications and the transition from bloggers to paid spokespeople. The conversation wraps up with thoughts on the future of blogging and the importance of long-form content. Learn more about your ad choices. Visit megaphone.fm/adchoices
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