In this episode of The Frontline Innovation Podcast, I welcomed Kim Brushaber to the show. We had an insightful conversation about navigating the messy middle of scale in software companies, innovation, and solving human problems. We explored the nature of innovation and how to empathetically understand customer needs.

Innovation isn’t just about technology: it’s about deeply understanding customer needs with empathy, navigating the tension between business pressures and real human problems, and recognizing how UX and design shape product success.

We talked about how companies could identify the source of their challenges in delivering value to the market might stem from a product, marketing, or sales problem.

Our conversation also highlighted practical hurdles that can undermine these efforts, such as difficulties caused in the particular case of applicant tracking systems for job seekers in the marketplace.

Discussion Areas:

🔹Navigating the Messy Middle of Scale

🔹Redefining Innovation Beyond Technology

🔹Understanding Human Problems in Innovation

🔹Competing Pressures in Product Development

🔹The Dance of Sales and Product Management

🔹Understanding Customer Needs and Market Dynamics

🔹Navigating Product Changes and Customer Expectations

🔹The Human Element in Business Decisions

🔹Curiosity and Innovation in Problem Solving

🔹The Frustrations of Applicant Tracking Systems

#frontline #nnovation #ProductManagement #HumanProblems #BusinessStrategy #CustomerNeeds #TechInnovation #Leadership #ScalingSoftware #ProblemSolving #ApplicantTrackingSystems

Resources:

🔹Kim's LinkedIn: https://www.linkedin.com/in/kimbrushaber/

🔹Link to full episode: https://youtu.be/d65A-Hfi2iM