Episode 4: Trade Shows with Rich Ryczek
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Episode 4: Trade Shows with Rich Ryczek
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About this listen
Trade shows are far from dead; they’re a $16 billion industry with 13,000 events held annually in the U.S. alone. While securing a booth is a major investment, the marketing payoff can be massive. Industry veteran Rich Ryczek shares his 25 years of expertise to give you an inside look at the business and essential tips for making your booth stand out.
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