Episode 395: How Hannah Dasher Turned Visibility into the Stand By Your Pan Cookbook cover art

Episode 395: How Hannah Dasher Turned Visibility into the Stand By Your Pan Cookbook

Episode 395: How Hannah Dasher Turned Visibility into the Stand By Your Pan Cookbook

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Summary

Welcome to another episode of the Cookbook Love Podcast. Today I'm excited to have an interview with Hannah Dasher. Hannah is a country music artist, creator, and author of Stand By Your Pan.

Hannah built a loyal audience during quarantine by sharing nostalgic, personality-filled cooking videos—and has now turned that visibility into a cookbook rooted in Southern food, storytelling, and style.

In this conversation, we talk about how her online presence shaped her book, the recipes and traditions behind it, and the practical techniques that bring her cooking to life.

In this episode, we discuss:

  • How Hannah's TikTok content grew into a cookbook

  • Building a cooking brand through personality and nostalgia

  • Recipes inspired by family, viral moments, and Southern traditions

  • Stock your kitchen (bones, fats, and fresh ingredients)

  • Practical cooking tips—from tomato pie to fried chicken livers to ham stock

  • Why preserving recipes and food traditions still matters

If you've ever wondered how audience, voice, and recipes come together in a cookbook, this episode gives you a real example.

If you want help turning your ideas into a cookbook—and getting paid to do it— join our waitlist for the next cohort of Get Paid to Get Published
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