In this episode of the Pure Digital Passion podcast, I sat down with Alice Ndung’u, Head of Apple Marketing at Redington Kenya, and Jacob Kyalo, Apple Certified Trainer, to unpack everything you need to know about the Redington sticker — the black label found on Apple iPhone boxes across Kenya.

We dove deep into what the sticker actually represents for consumers: a mark of authenticity, a 24-month warranty, 6-month accidental damage cover for the iPhone, and a verification system that’s fast and reliable. Whether you’re buying an iPhone, a MacBook, or an iPad, the Redington sticker makes a real difference in terms of long-term value and peace of mind.

Expect insights on:

✅ How to verify a Redington-authorized device

✅ Coverage for cracked screens and liquid spills

✅ Transferability of warranties when gifting or reselling

✅ Consumer trust and after-sales support in Kenya

00:00 – Intro and Apple loyalty journey

01:28 – Introduction of guests from Redington

03:12 – What the Redington sticker means

05:40 – Warranty and damage cover explained

08:25 – Why device-based warranty matters

10:10 – Verifying your device with the sticker

13:32 – iPhones, iPads, and Macs: all covered1

6:05 – Audience questions answered

18:20 – Final thoughts and summary

Whether you're an Apple enthusiast or a business investing in tech, this episode is a must-watch or listen to better understand why the Redington sticker is fast becoming a game-changer in Kenya’s Apple ecosystem.