Episode 157: The Light Bulb CEO: Your $80 LLC vs. Billion-Dollar Brands and How to Compete with Lauren Perez cover art

Episode 157: The Light Bulb CEO: Your $80 LLC vs. Billion-Dollar Brands and How to Compete with Lauren Perez

Episode 157: The Light Bulb CEO: Your $80 LLC vs. Billion-Dollar Brands and How to Compete with Lauren Perez

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Lauren Perez traded Broadway dreams for trademark expertise and discovered her true calling wasn't performing on stage but creating light bulb moments for business owners navigating intellectual property chaos. As founder of LVP Solutions, this former law firm VP now helps entrepreneurs understand what they didn't even know they needed to know about protecting their brands in a borderless digital economy where an $80 LLC competes with billion-dollar corporations before breakfast. Her journey began with everything stolen from her car on Day One in New York, forcing reinvention that led to pioneering work in licensing, globalization, and trademark strategy decades before most recognized IP would power commerce.

The conversation explores the art of stillness. Lauren champions listening over talking, creating space for those breakthrough light bulb moments rather than rushing to solutions. She discusses her Small Business Forum, a vetted expert network for founders tired of guessing games, and her expanding mediation practice that saves relationships and money by avoiding litigation. Her philosophy? She's done chasing titles and career ladders. This chapter is about finding happy through client success and making genuine difference, one light bulb moment at a time.

From Broadway Dreams to IP Pioneer - 02:59

The Car Robbery That Changed Everything - 04:13

Slow Burn to Breaking Point - 04:07

Teaching Creates Light Bulb Moments - 06:45

The Small Business Forum Vision - 11:30

Global Commerce Without Borders - 15:20

Mediation Over Litigation - 19:45

The Power of Being Still - 27:58

Listening for Light Bulb Moments - 28:14

Letting the Subconscious Work - 28:23

Finding Happy Over Building Empire - 29:00

Making Difference Through Client Success - 30:28

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